“Does 4,927.18 from 5781 clicks sound good R.O.I to you? Or let’s make it simple…. $109.82 per CLICK”
“Listen to Greg Davis –
Over $200k using this system”
From Andrew Fox & Peter Parks –
Tuesday 20th January 2015 and I’m catching up on some ‘bookkeeping’.
In fact, I’m a little behind.
I do this once a year and break down numbers from a few businesses…
When you generate multi-millions from multiple companies each year you like to break down and see where the money is coming from.
You scale whats working…
…And dump the “deadwood”
Where do the multi-millions come from?
$1,237,775.87 from 1 business in 7 months..
I could show you multiple more screenshots from other companies but you get the point.
I’m a money-making machine
So as I began this process I had to double-check my numbers
“That can’t be right…”
But surely as I carried out the ‘financial autopsy’ it seemed….
… I’d stumbled upon something BIG and Ridiculously Profitable without realizing it- $634,927.18 from 5781 clicks and where I was going to focus more time in 2015.
While everybody around me was doing webinars and crying..
“Low attendance”
“Poor Conversions”
And high refund rates
….We were actually doing the POLAR opposite and making serious bank.
In fact, every time we implemented this new model, it was smashing $10,000’s ever single time attracting customers that loved us.
The most bizarre bit…
“Webinars Are Like Sex…”
If you’re not getting the results you want. It’s not sex that’s usually the problem … it’s just you’re not doing it right!
In fact, as I dissected what we were doing differently from everyone else I began to see a pattern of why so many failed
…While we kept crushing it to the bank every time
The 7 Major Screw Up’s People Are Making With Webinars And Why You Need To Avoid Them Like The Bubonic Plague
1) Poor quality of Leads
– If you don’t attract the right leads you’re in for a world of hurt. Webinar registrations mean nothing – quality does.
2) Low price point –
If someone listens to you for 60 minutes your prices should be at least $297. We typically sell around $2000 with great results.
3) Bad product quality –
If the product you’re offering is of poor quality it is going to show. You need to have a quality offer that does what it says on the tin.
4) Bribing the customer to buy –
When product owners are throwing the kitchen sink at attendees to buy. Get this x,y and z bonus. If your core offering is good enough you don’t need any of these “tricks” and ultimately it can lead to your downfall
5) Poor pre-framing –
One of the key secrets to a successful webinar campaign is how you warm up your leads and webinar registrations PRIOR to the webinar. I’ve spied and studied many marketers pre-launches sequences and they are terrible.
6) Lack of Interaction on the webinar –
On the call, you will get PRICELESS data and questions from your audience that is crucial to your follow up series. Many product vendors shy away from this. A great salesman will always LISTEN to the objections of his audience and overcome them.
Worth: $497
