Course Review: Harmon Brothers – How To Make Your Ads Funny

Introduction

In today’s fiercely competitive advertising landscape, humor stands out as a powerful tool to capture audience attention and drive sales. The “Harmon Brothers – How To Make Your Ads Funny” course offers a comprehensive guide to leveraging humor effectively in advertising. This course, crafted by the renowned Harmon Brothers, aims to impart the secrets behind creating funny, memorable, and shareable ads. Students can expect to learn how to avoid common pitfalls in comedic advertising, master the art of writing humorous scripts, and understand the nuances of filming and editing for comedic effect. This course promises to transform your approach to advertising, equipping you with the skills to create campaigns that not only entertain but also deliver tangible results.💯

Course Description

“How to Make Your Ads Funny” is structured as a three-part course designed to elevate your ads from mildly amusing to genuinely hilarious. The course is led by Daniel Harmon, Chief Creative Officer at Harmon Brothers, who shares his no-holds-barred insights into creating ads that are funny, memorable, and, most importantly, shareable. The curriculum is designed to provide actionable strategies and techniques for injecting humor into your advertising efforts. It includes over 3.5 hours of video content, 70+ digestible videos explaining comedic tools, three actionable workbooks, and access to an exclusive Facebook group. The course also offers bonus content, such as a 500-page joke bank, making it a comprehensive resource for anyone looking to master comedic advertising. This course not only teaches the ‘how’ but also the ‘why’ behind successful humorous ads. 🎬

Ideal Student

• Business owners seeking to stand out in a crowded market 💼
• Advertisers looking to increase engagement and brand recall 📣
• Marketers aiming to create viral and shareable content 🚀
• Creative professionals wanting to enhance their comedic writing skills ✍️
• Anyone struggling to add humor to their advertising campaigns 🤔

Learning Outcomes

• Understand the principles of effective humor in advertising 💡
• Learn to write comedic scripts that resonate with audiences 📝
• Master the techniques of filming and editing for comedic effect 📹
• Develop the ability to create memorable and shareable ads ✨
• Apply comedic tools used by billion-dollar brands 💰

Course Modules

Module 1: Writing Funny Ads

This initial module focuses on the cornerstone of comedic advertising: writing. It covers the principles of comedic writing, teaching students how to craft jokes, develop humorous scenarios, and create characters that resonate with audiences. This module includes exercises for strengthening comedy chops and understanding different comedic styles. Discussions also cover common pitfalls and how to avoid them. By the end of this module, students should be able to write scripts that genuinely entertain while conveying the brand’s message. ✍️

Module 2: Filming Funny Ads

The second module shifts the focus to the visual aspect of advertising, covering techniques for filming humorous scenes. It discusses shot composition, camera angles, and visual gags that enhance the comedic effect. It also covers the importance of timing and delivery in comedic performance, providing tips for directing actors and capturing the right expressions. This module is designed to help students translate their written humor into visually engaging content. 🎥

Module 3: Editing Funny Ads

The final module focuses on editing, teaching students how to refine and enhance comedic timing through editing techniques. It covers pacing, transitions, and the use of sound effects and music to amplify humor. This module also delves into techniques for creating shareable content, including quick cuts and unexpected twists. By the end of this module, students should be able to edit their footage into ads that maximize comedic impact. 💻

Pros and Cons

Pros

• Led by industry experts with a proven track record ✅
• Comprehensive curriculum covering all aspects of comedic advertising ✅
• Actionable exercises and workbooks for practical application ✅
• Access to an exclusive Facebook group for support and feedback ✅
• Valuable bonus content, including a 500-page joke bank ✅
• Helps to avoid pitfalls of “bad jokes” ✅

Cons

• May require a significant time investment ❌
• Course focuses solely on humor, other advertising aspects may be needed ❌
• Some may find the comedic style not to their taste ❌
• Requires an open mind and willingness to experiment with humor ❌
• Price point may be a barrier for some individuals ❌
• Relies on the humour as a primary element ❌

FAQs

• Will this course teach me how to sell?
  No, this course focuses on injecting humor into your ads.
• How much is the course?
  The course is priced at $297.
• How is this different from Write Ads that Sell?
  “Write Ads that Sell” teaches the Harmon Brothers’ 7-step formula, while “Make Your Ads Funny” focuses on comedic tools.
• Do you offer courses for an entire company?
  Yes, contact [email protected] for more details.
• Why can’t I learn this from your book?
  The book tells the story of Harmon Brothers, while this course provides specific tools for comedic advertising.
• What if I realize it’s not a fit for me?
  The training comes with a no-risk guarantee.

Final Verdict

The “Harmon Brothers – How To Make Your Ads Funny” course is a valuable resource for anyone looking to elevate their advertising through humor. With its comprehensive curriculum, expert instruction, and practical exercises, this course equips students with the tools and techniques to create ads that not only entertain but also drive sales. While the course may require a significant time investment and an open mind, the potential rewards—increased brand recognition, higher engagement, and improved sales—make it a worthwhile investment for business owners, marketers, and creative professionals alike. If you’re ready to take your ads from bland to hilarious, this course is a great place to start. 🚀